Kellogg (NYSE: K) is a producer of cereals and snack foods. It is headquartered in Battle Creek, Mich. and was founded in 1906.
It got its start as a developer of healthy food. W.K. Kellog and his brother, Dr. John Harvey Kellog, operated the Battle Creek Sanatorium, a health spa / hospital run primarily for the elite and famous. While there, they developed a method for making wheat flakes and, later, corn flakes. In 1906, they formed the Battle Creek Corn Flake Company which later became Kellogg.
Brands include Kellogg's Corn Flakes (with Tony the Tiger) and other cereals, Keebler cookies and crackers, Pop-Tarts, Eggo, Cheez-It, Club, and Famous Amos.